Our Story

Care, made with heart for every generation.

Favourite Care is a family-focused care brand built on a simple belief — every age deserves softness, hygiene and protection. From a baby's first breath to a fresher home, we craft the daily essentials your family can trust.

Our Story Contact Us
Why We Exist

A care brand built around real family life.

Favourite Care was born inside Favourite Fab — a family-run manufacturer with 20+ years of experience making textile-grade care essentials for India's homes and institutions. After years of producing for others, we asked a simple question: what would a care brand look like if it were designed entirely around the people who actually use it?

The answer became Favourite Care. A single trusted brand serving every life stage — the softest diapers for a newborn, dignified pads for women, and cleaner air for the whole home. One promise, three categories, every generation.

"We don't believe care is a category. We believe it's a daily promise — the smallest things that quietly protect the people you love."
— THE FAVOURITE CARE TEAM

Every product we make is dermatologically tested, ISO-certified, and reviewed against twelve quality checks before it leaves our facility. We're not the loudest care brand. We aim to be the most thoughtful.

What We Stand For

The values behind every Favourite Care product

Six promises we don't compromise on — from raw material to the moment our products meet your family.

01

Soft by design

Softness isn't an afterthought — it's where we start. Every material we choose is tested for gentleness on the most sensitive skin in your home.

02

Hygiene without compromise

ISO-certified manufacturing, full traceability, and twelve checkpoints between raw material and finished pack. No shortcuts, ever.

03

Family first

We design for parents, daughters, grandparents — real people in real homes. Decisions are made by asking "would I give this to my family?"

04

Honest pricing

Premium care shouldn't be premium-priced. By owning our manufacturing, we pass quality without the brand markup most importers add.

05

Clean transparency

Every ingredient, every certification, every test result — published openly. You should never have to guess what's touching your skin.

06

Built to scale care

From single-family packs to institutional bulk supply — we serve hospitals, schools, and supermarkets with the same care standards.

Our Journey

Two decades of care, one growing family of products

2004

Favourite Fab is founded

A small textile-grade manufacturing unit opens in Surat with a single mission — make care essentials Indian families can trust without paying import premiums.

Parent brand begins
2012

ISO 9001 certification

After 8 years of contract manufacturing, our facility earns full ISO 9001 quality management certification — a foundation for everything that came next.

2019

The Favourite Care idea

Leadership identifies a gap: India needs a care brand that truly serves multiple generations under one trusted name — not three unrelated brands stitched together.

2022

First baby diapers ship

Favourite Care launches with newborn-soft diapers across 40 pharmacies in Maharashtra and Gujarat. Word-of-mouth from parents drives the early growth.

Brand launched
2024

Feminine care joins the family

Ultra-soft sanitary pads roll out nationwide with a 24-hour helpline staffed by women — a small detail that became the foundation of how we listen.

2026

Healthier homes, cleaner air

Favourite Care expands into home wellness with HEPA-grade air purifiers. The brand now serves 50,000+ families monthly and supplies 500+ retail partners.

Where we are today
What We Make

Three care categories, one promise

Each Favourite Care category is designed around the people who use it — sharing one brand standard, while respecting each life stage.

Underpads

Diapers and wipes engineered for breathability and softness on a newborn's skin.

Explore Underpads

Adult Care

Pads and essentials that bring comfort, confidence, and dignified protection.

Explore Adult Diapers

Air Care

HEPA-grade air purification for fresher rooms and healthier living spaces.

Explore Air Purifier
The People

The team behind the promise

A small team of parents, hygienists, and product builders — most of whom buy Favourite Care for their own homes.

AS
Anjali Shah
Co-Founder · Product
RP
Rahul Patel
Co-Founder · Operations
DM
Dr. Divya Mehta
Head of Quality
KV
Karan Verma
Trade Partnerships
Join our care community

Care that grows with every generation

Whether you are buying for home care, caregiver use, or a family requirement, contact us for product and order support.